At iPullRank, we believe that metadata is all about creating a strong first impression of your content in the environment that it’s being presented. Within the Google environment, the search engine may decide whether or not to use your metadata based on a variety of factors. Amazingly, Google recently rolled out the ability to block certain elements of content from being extracted from the page when they present the snippet in the SERP.

However, it begs the question, does Google actually need our help with this? 

In this episode of Rank & File, I walk through what the data-nosnippet attribute is and how to determine whether it’s worth using for your site.

How about you? Have you seen a valuable usage of the data-nosnippet attribute?

The post Rank & File: How to Tell if Google Needs Your Help With Snippets appeared first on iPullRank.

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