A study on the effect of Google’s diversity update concludes smaller sites have a chance to rank for competitive keywords. The post Google’s Diversity Update Gives Smaller Sites a Chance to Rank via @MattGSouthern appeared first on Search Engine Journal. Search Engine Journal http://tracking.feedpress.it/link/13962/12379800
According to eMarketer’s latest figures, paid search spend in retail is expected to grow by 22.5% this year. The post Paid Search Spend Expected to Grow 22.5% This Year in Retail Sector via @MattGSouthern appeared first on Search Engine Journal. Search Engine Journal http://tracking.feedpress.it/link/13962/12377456
AMP pages can now more closely mirror the behavior of regular HTML pages with autocomplete for search and forms. The post AMP HTML Now Supports Autocomplete for Faster Search Experiences via @MattGSouthern appeared first on Search Engine Journal. Search Engine Journal http://tracking.feedpress.it/link/13962/12369593
Content marketing is on everyone’s agenda, but it’s rarely done right. Do better using these five essential tips. The post Content Marketing: The 5 Most Important Things You Need to Know via @Stevenvvessum appeared first on Search Engine Journal. Search Engine Journal http://tracking.feedpress.it/link/13962/12365653
Microsoft Advertising is rolling out a series of new features designed to help pages load faster after an ad click. The post Microsoft Advertising, FKA Bing Ads, Rolls Out Support for Parallel Tracking via @MattGSouthern appeared first on Search Engine Journal. Search Engine Journal http://tracking.feedpress.it/link/13962/12365654
Google’s John Mueller recently offered advice on migrating to a different web platform with minimal impact on SEO. The post Google’s John Mueller on Retaining SEO After Migrating Web Platforms via @MattGSouthern appeared first on Search Engine Journal. Search Engine Journal http://tracking.feedpress.it/link/13962/12341763
LinkedIn is rolling out new tools to help pages drive leads and measure the results. The post LinkedIn Introduces a New Way for Pages to Generate Leads via @MattGSouthern appeared first on Search Engine Journal. Search Engine Journal http://tracking.feedpress.it/link/13962/12334705
LinkedIn is changing how posts are ranked in users’ feeds, tailoring content to their professional interests. The post LinkedIn Changes its Algorithm to Surface More Personalized Content via @MattGSouthern appeared first on Search Engine Journal. Search Engine Journal http://tracking.feedpress.it/link/13962/12317985
The Wayback Machine has a new tool showing the exact date a page was changed what was changed on it. The post Wayback Machine Now Shows When a Page Was Updated and What Changed via @MattGSouthern appeared first on Search Engine Journal. Search Engine Journal http://tracking.feedpress.it/link/13962/12312184
Consumers jump between devices and online/offline activity and we need to keep up with creating personalized touchpoints. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://searchengineland.com/heres-why-todays-customer-decision-journey-is-so-complex-318959