Microsoft Launches Clarity Analytics Product & This Week’s Digital Marketing News [PODCAST]

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The Marketing O’Clock team covers Microsoft Clarity – a new web analytics product for webmasters, Adobe’s 2020 online holiday shopping forecast, and more. The post Microsoft Launches Clarity Analytics Product & This Week’s Digital Marketing News [PODCAST] appeared first on Search Engine Journal. Search Engine Journal https://feedpress.me/link/13962/14015099/386092

Sustainable Link Building: Increasing Your Chances of Getting Links — Best of Whiteboard Friday

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Posted by Paddy_Moogan Link building campaigns shouldn’t have a start-and-stop date — they should be ongoing, continuing to earn you links over time. In this informative and enduringly relevant 2018 edition of Whiteboard Friday, guest host Paddy Moogan shares strategies to achieve sustainable link building, the kind that makes your content efforts lucrative far beyond your initial

SEO for the Procurement Professional

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After over a decade of supporting enterprise clients in their search engine optimization efforts, I’ve had the opportunity to interface with many procurement professionals across all categories. Recently, it dawned on me that these wonderful folks often don’t have much of an understanding of what it is we do or why any given company may