Posted by BritneyMuller There’s a lot of hype and misinformation about the new Google algorithm update. What actually is BERT, how does it work, and why does it matter to our work as SEOs? Join our own machine learning and natural language processing expert Britney Muller as she breaks down exactly what BERT is and what
Without giving away specific details in a proposal, here are some key indicators to assess if a client’s team will actually support your recommendations. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://searchengineland.com/how-to-recognize-a-lost-cause-in-seo-projects-and-request-for-proposals-rfps-324816
This week’s Marketing O’Clock podcast also covers the new Google Search Console speed report, handy new Twitter features, and more. The post YouTube Shopping Ads, Bing Link Penalties, Influencer Endorsements & More News [PODCAST] via @shepzirnheld appeared first on Search Engine Journal. Search Engine Journal http://tracking.feedpress.it/link/13962/12961267
Since Saturday 2 November, our local algorithm tracker, Local RankFlux has been reporting higher than usual ranking fluctuations. While daily volatility levels usually sit within a score of 2.2-2.8, we’ve seen notable fluctuation across all industries. This suggests the possibility of changes to the local algorithm, with Wednesday seeing a peak of 4.71 – nearly
What are the biggest mistakes businesses and marketers make when performing keyword research? The SEO pros weigh in. The post SEO Keyword Research: 13 of the Biggest Mistakes You MUST Avoid via @Carolyn_Lyden appeared first on Search Engine Journal. Search Engine Journal http://tracking.feedpress.it/link/13962/12960722
Here are five areas where you could leverage and integrate paid search insights for better data-driven marketing campaigns. The post How to Use Paid Search Insights to Optimize Other Marketing Channels via @cchaitanya appeared first on Search Engine Journal. Search Engine Journal http://tracking.feedpress.it/link/13962/12960594
Margrethe Vestager may require Google to make additional changes in the SERP. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://searchengineland.com/european-antitrust-chief-says-googles-auction-based-shopping-remedy-not-working-324780
There’s a stereotype about us men that we don’t like to talk about our health challenges. That really needs to change. The post Dealing with Men’s Health Issues: My Story via @rehor appeared first on Search Engine Journal. Search Engine Journal http://tracking.feedpress.it/link/13962/12960500
Posted by PhilNottingham Video and podcasts are only growing in popularity, proving to be an engaging way to reach your audience and find ways to talk about your industry or product. But it’s a crowded market out there, and finding a good idea is only half the battle. Join video marketing extraordinaire Phil Nottingham from Wistia as
Google’s John Mueller recently provided some advice on how to block robots.txt and sitemap files from being indexed. The post Google’s John Mueller On Blocking Robots.txt Files From Being Indexed via @MattGSouthern appeared first on Search Engine Journal. Search Engine Journal http://tracking.feedpress.it/link/13962/12959334