Google is introducing new extensions for YouTube ads, which are similar to the extensions for search ads. The post Google Rolls Out New Extensions for YouTube Ads via @MattGSouthern appeared first on Search Engine Journal. Search Engine Journal http://tracking.feedpress.it/link/13962/12956228
Could it become a rival to Google and Yelp over time? Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://searchengineland.com/uber-eats-readies-ad-sales-for-restaurants-324670
Want to learn more about the power of content in SEO? Watch this interview. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://searchengineland.com/video-aja-frost-of-hubspot-on-the-power-of-content-structure-in-search-rankings-324661
It was not a reliable indicator of how well ads were positioned and even more important, we shouldn’t rely on a single metric to make decisions anyway. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://searchengineland.com/soapbox-why-im-so-glad-google-ended-our-relationship-with-average-position-324628
Is the wrong page ranking for the keywords you’re targeting? Here are five steps you can take to address this. The post What to Do When Google Is Ranking the Wrong Page for Your Keywords via @AdamHeitzman appeared first on Search Engine Journal. Search Engine Journal http://tracking.feedpress.it/link/13962/12955307
Here are five tips to help search marketers navigate the rise of advertising on ecommerce marketplaces. The post The Rise of Advertising on Ecommerce Marketplaces: 5 Tips to Get Ahead via @ebkendo appeared first on Search Engine Journal. Search Engine Journal http://tracking.feedpress.it/link/13962/12955148
The ‘Filter Bubble Transparency Act’ would apply to websites and mobile apps. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://searchengineland.com/senate-bill-seeks-to-compel-tech-giants-to-offer-unfiltered-versions-of-their-content-324635
Here’s a rundown of artificial intelligence and machine learning algorithms used by Yandex. The post Yandex’s Artificial Intelligence & Machine Learning Algorithms via @TaylorDanRW appeared first on Search Engine Journal. Search Engine Journal http://tracking.feedpress.it/link/13962/12955024
BrightLocal has been studying the impact of consumer reviews for the last nine years and, in that time, we’ve seen a huge spike in importance. In our first-ever Local Consumer Review Survey carried out in 2010, fewer than seven in 10 local consumers trusted reviews as much as a personal recommendation and just 70% of
It may not improve SEO, but targetText’s ability to highlight text on a web page has potential for other use-cases. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://searchengineland.com/could-chromes-targettext-functionality-have-uses-beyond-featured-snippets-on-desktop-324550