Thinking Beyond the Link Building “Campaign” [Case Study]

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Posted by Paddy_Moogan Over the years, I’ve often referred to our link building work as “campaigns”, which isn’t wrong, but isn’t completely right, either. I think that as an industry we need to alter our mindset to focus on what link building should be: an ongoing, integrated, business-as-usual activity. Link building processes that work for

July boycott: Marketing without Facebook Ads

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Alternative media plan considerations for businesses participating in #StopHateForProfit. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://searchengineland.com/july-facebook-boycott-marketing-without-facebook-ads-336839