With deeper integration with Google Analytics, Search Console can show you beyond the search results page how users are interacting with your web site. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://searchengineland.com/google-tests-showing-analytics-data-in-search-console-with-insights-336835
Online-to-offline: Nearly $12 trillion in offline economic activity is likely impacted by the internet. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://searchengineland.com/google-positioned-to-dominate-the-o2o-economy-336757
Apple’s next version of the Safari web browser, available in macOS Big Sur, will reportedly not block Google Analytics as was previously thought. The post Correction: Apple Safari Will Not Block Google Analytics Tracking via @MattGSouthern appeared first on Search Engine Journal. Search Engine Journal http://tracking.feedpress.it/link/13962/13685005
Plus, some early stats on the effect of free listings in Google Shopping. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://searchengineland.com/free-google-product-listings-expand-to-knowledge-panels-336797
Find high-value insights in your PPC data and avoid the cost (and embarrassment) of newbie mistakes with these strategies and frameworks. The post How to Interpret PPC Data Correctly (Even If You Never Studied Statistics) via @amyppc appeared first on Search Engine Journal. Search Engine Journal https://tracking.feedpress.com/link/13962/13684892/371937
Unilever is the latest to deliver a $7b blow to Facebook Ads’ revenue. The post Facebook Ad Ban Heats Up Heading into July, Stock Drops 8% via @SusanEDub appeared first on Search Engine Journal. Search Engine Journal https://tracking.feedpress.com/link/13962/13684893/373233
A recently approved Google patent sheds light on the search engine’s process behind showing ranked lists of entities in the SERPs. Learn more here. The post Ranked Entities in Search Results at Google via @bill_slawski appeared first on Search Engine Journal. Search Engine Journal https://tracking.feedpress.com/link/13962/13684855/372973
He not only built one authority in the search news and conference business, but two! Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://searchengineland.com/video-chris-sherman-on-helping-build-search-marketing-expo-and-search-engine-land-336809
Your topic should be something your users and followers want to learn about with a clear call to action and flexible messaging to recreate the topic on multiple platforms. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://searchengineland.com/4-elements-every-content-medium-needs-to-have-336561
The California Attorney General estimates compliance costs could reach $55 billion. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://searchengineland.com/ccpa-what-marketers-need-to-know-search-engine-land-live-336734