Google Podcasts Manager shows you search impressions and clicks from Google Search

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You can see impressions and clicks for Google Podcasts results that appear in Search, as well as top discovered episodes and search terms that led to your podcast. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://searchengineland.com/google-podcasts-manager-shows-you-search-impressions-and-clicks-from-google-search-342023

What’s behind the badge that powers Google’s local trust layer?

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A new designation across Google’s business units and ad types that used to be confined to LSAs will now live within a new class of “trusted” GMB profiles. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://searchengineland.com/whats-behind-the-badge-that-powers-googles-local-trust-layer-341987

Competitive Advantage in a Commoditized Industry

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Posted by HeatherPhysioc In a world where search companies are a dime a dozen and brands tout bland “unique selling propositions” that aren’t unique at all, how can you avoid drowning in the sea of sameness? What are you doing that’s any different from every other SEO firm? In this article, you’ll learn how to