The Verizon Media transition helped propel Microsoft Advertising shopping ad growth among Merkle’s client base last quarter. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://searchengineland.com/merkle-google-ad-growth-slowed-microsoft-gained-with-yahoo-in-q2-319789
Google is now letting all advertisers buy YouTube masthead ads, following a successful beta test in select markets. The post Google Makes YouTube Masthead Ads Available to All Advertisers via @MattGSouthern appeared first on Search Engine Journal. Search Engine Journal http://tracking.feedpress.it/link/13962/12686688
Make sure your business pages are claimed and ready for reviews – then be ready with a strategy to respond to them. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://searchengineland.com/5-tactics-that-encourage-customer-reviews-319740
Microsoft Advertising is updating its dynamic search ads with longer titles and an addition description field. The post Microsoft Updates Dynamic Search Ads With Longer Titles & Descriptions via @MattGSouthern appeared first on Search Engine Journal. Search Engine Journal http://tracking.feedpress.it/link/13962/12685852
Despite concerns about accuracy and privacy, the Adobe survey presents a mostly positive outlook for voice and virtual assistants. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://searchengineland.com/study-48-of-consumers-use-voice-assistants-for-general-web-search-319729
Here’s how to outperform the competition in three key areas – people, process, and platforms – to improve your enterprise SEO performance. The post The Business of Enterprise SEO: Mastering People, Process & Platforms via @andybetts1 appeared first on Search Engine Journal. Search Engine Journal http://tracking.feedpress.it/link/13962/12685748
Follow these proven strategies used by three brands nailing B2B social media right now. The post 3 Social Strategies Every B2B Marketer Should Memorize ASAP via @bsmarketer appeared first on Search Engine Journal. Search Engine Journal http://tracking.feedpress.it/link/13962/12685615
Will swapping fresh content every so often help SEO? Read on and learn how “freshness” impacts rankings. The post Will Swapping Fresh Content Help Your SEO? via @schachin appeared first on Search Engine Journal. Search Engine Journal http://tracking.feedpress.it/link/13962/12685485
Microsoft Advertising is rolling out a new feature that will allow advertisers to confidently test campaign changes. The post Microsoft Ads Launches ‘Experiments’ Feature for Testing Campaign Changes via @MattGSouthern appeared first on Search Engine Journal. Search Engine Journal http://tracking.feedpress.it/link/13962/12685486
Here’s why SEO and PPC professionals should attend the Advanced Search Summit happening in Washington, D.C. this September. The post Will We See You at Advanced Search Summit D.C.? via @Blush_Digital appeared first on Search Engine Journal. Search Engine Journal http://tracking.feedpress.it/link/13962/12685276