Keep Amazon’s impression share in perspective because it shouldn’t directly drive strategy, but rather provide context around the advertiser competition in your market. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://searchengineland.com/how-retailers-can-survive-amazons-stronghold-in-google-search-313725
Check out this list of 100+ women digital marketers you should follow right now. The post 100+ Awesome Women Marketers You Should Follow by @alextachalova appeared first on Search Engine Journal. Search Engine Journal http://tracking.feedpress.it/link/13962/11136688
FOMO (the fear of missing out) is real. But here’s how to turn that fear into joy of missing out. The post 10 Simple Tips to Flip FOMO into JOMO by @lisabuyer appeared first on Search Engine Journal. Search Engine Journal http://tracking.feedpress.it/link/13962/11136389
SEO expert Lily Ray offers advice on how small websites can build credibility, why depth above breadth is a good philosophy and the reason ad transparency is important. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://searchengineland.com/smx-overtime-what-really-matters-for-seo-success-313660
Posted by Cyrus-Shepard Domain Authority is an incredibly well-known metric throughout the SEO industry, but what exactly is the right way to use it? In this week’s edition of Whiteboard Friday, we’re delighted to welcome Cyrus Shepard as he explains both what’s new with the new Domain Authority 2.0 update, and how to best harness its
Google is rolling out new travel search features to help users find better prices on flights and hotels. The post Google Updates Travel Searches to Help Users Find Budget-Friendly Options by @MattGSouthern appeared first on Search Engine Journal. Search Engine Journal http://tracking.feedpress.it/link/13962/11135102
Twitter launched a new insights tool which determines the best day and time to publish tweets based on user engagement. The post Twitter’s New Insights Tool Shows the Best Time to Publish Tweets by @MattGSouthern appeared first on Search Engine Journal. Search Engine Journal http://tracking.feedpress.it/link/13962/11134852