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Learn how to use machine learning to streamline your reporting workflows right within Google Sheets. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://searchengineland.com/how-to-show-lighthouse-scores-in-google-sheets-with-a-custom-function-343464
The United States Federal Trade Commission announced an agreement with Zoom to fix security issues The post FTC Agreement Requires Zoom to Improve Security via @martinibuster appeared first on Search Engine Journal. Search Engine Journal https://feedpress.me/link/13962/14048741/386986
Better content starts with knowing what your audience cares about. Understanding these three key concepts will help keep you on the right track. The post 3 Steps to Better Content: Power up Your SEO with Audience Understanding via @marktraphagen appeared first on Search Engine Journal. Search Engine Journal https://feedpress.me/link/13962/14048077/386525
Want to connect with like-minded people on social media? Start your own LinkedIn Group. Learn how to create one here and make it a success. The post How to Create an Active LinkedIn Group via @brentcsutoras appeared first on Search Engine Journal. Search Engine Journal https://feedpress.me/link/13962/14047934/385849
Join our next webinar and discover how to boost your ROI from paid search using a combination of call tracking and conversation intelligence. The post How to Boost PPC ROI with Call Tracking & Conversation Intelligence [Webinar] via @lorenbaker appeared first on Search Engine Journal. Search Engine Journal https://feedpress.me/link/13962/14047815/386825
Posted by rootandbranch Editor’s note: This blog is from the perspective of five University of Pittsburgh students — Kirsten, Steve, Darcie, Erin, and Sara — who completed a class this summer called “Digital Marketing Search Fundamentals”, taught by Zack Duncan of Root and Branch. Introduction Our digital marketing class this summer did not give us