COVID-19 checklist for businesses: How to manage your online presence and keep customers updated in a time of crisis

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Use your local business profiles, website and Schema markup to provide the latest information to those searching for your business. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://searchengineland.com/update-your-online-presence-for-covid-19-330968

Pro Tip: How to develop a content calendar that’s relevant with creative leeway

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Using this three-step process to identify your audience and topics, you can quickly and effectively publish content that is relevant to each target audience. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://searchengineland.com/pro-tip-how-to-develop-a-content-calendar-thats-relevant-with-creative-leeway-331020

A look at Google’s recent COVID-19 related policies in search

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It’s critical for all search engines to pull together to thwart bad actors and provide accurate information consumers need during a crisis. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://searchengineland.com/a-look-at-googles-recent-covid-19-related-policies-in-search-330992