TurboTax and others are prohibited from noindexing their free e-file landing pages, per new IRS rules.
Please visit Search Engine Land for the full article.
Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://searchengineland.com/online-tax-filing-services-can-no-longer-hide-free-services-from-google-search-results-327099