A case study for delivering performance in a mature Google Ads account

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Over the course of a year, 80 experiments tested a wide array of features (like responsive ads, target CPA bidding and others) for a large legal client. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://searchengineland.com/a-case-study-for-delivering-performance-in-a-mature-google-ads-account-315176

Links as a Google Ranking Factor: A 2019 Study

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Posted by EricEnge Do Links Still Matter? For the fourth year running, Stone Temple (now a part of Perficient Digital) conducted a study on how much links matter as a ranking factor. We did that using Moz’s Link Explorer and in this year’s study, we looked at the largest data set yet — 27,000 queries. Our

Google Search Console adds Discover report

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If your website gets a lot of traffic from Google Discover you may see a new report in the Google Search Console to help you analyze that data. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://searchengineland.com/google-search-console-adds-discover-report-315192