The importance of an effective review management workflow

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Brands are at the mercy of third-party review management sites so it’s important to monitor and manage this process as best you can. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://searchengineland.com/the-importance-of-an-effective-review-management-workflow-321139

What to Consider When Allocating your SEO Budget

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For years companies spent large percentages of their annual revenue on traditional marketing techniques, like billboards and newspaper advertisements, and while they obviously saw increases to their bottom lines, the results were difficult to track.  Herein lies one of the major benefits of digital marketing as a whole, the ability to track where your users