A look at HomeToGo’s Search Engine Land Award-winning initiative to gain media coverage and increase organic visibility. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://searchengineland.com/how-one-in-house-team-is-taking-on-industry-incumbents-319034
Facebook updated its news feed algorithm to reduce the reach of posts making sensational or exaggerated health claims. The post Facebook Updates News Feed Algorithm to Reduce Sensational Health Claims via @MattGSouthern appeared first on Search Engine Journal. Search Engine Journal http://tracking.feedpress.it/link/13962/12430307
Here are some of the fundamental changes in Google search and how SEOs should adapt. The post A New Era of Google Search: What It Means for SEO via @DholakiyaPratik appeared first on Search Engine Journal. Search Engine Journal http://tracking.feedpress.it/link/13962/12428590
Here are five ways SEOs can adopt a more user-first approach to their work. The post Why Having a User-First Approach to SEO Is Important via @jesseseogeek appeared first on Search Engine Journal. Search Engine Journal http://tracking.feedpress.it/link/13962/12427608
Want to better understand how influencer marketing works and how to use it effectively? Then join our next live webinar. The post 5 Things to Consider When Launching Influencer Marketing Campaigns [Webinar] via @lorenbaker appeared first on Search Engine Journal. Search Engine Journal http://tracking.feedpress.it/link/13962/12426711
Google announced they will no longer support robots.txt noindex directive The post Google Cancels Support for Robots.txt Noindex via @martinibuster appeared first on Search Engine Journal. Search Engine Journal http://tracking.feedpress.it/link/13962/12423371
Changes are coming to how Google understands some of the unsupported directives in your robots.txt file. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://searchengineland.com/google-to-stop-supporting-noindex-directive-in-robots-txt-319003
Google’s John Mueller recently advised that updating the publishing date of a page won’t have an impact on rankings. The post Google: Updating a Page’s Publishing Date Won’t Make it Rank Better via @MattGSouthern appeared first on Search Engine Journal. Search Engine Journal http://tracking.feedpress.it/link/13962/12406737
Google has proposed an official internet standard for the rules included in robots.txt files. The post Google Wants to Establish an Official Standard for Using Robots.txt via @MattGSouthern appeared first on Search Engine Journal. Search Engine Journal http://tracking.feedpress.it/link/13962/12403213
These six tips will help guide your decision-making process and get your SEM forecasting right. The post 6 Tips You Need to Get SEM Forecasting Right via @bigalittlea appeared first on Search Engine Journal. Search Engine Journal http://tracking.feedpress.it/link/13962/12399858