Google tests ads in Assistant results

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With the Assistant now on a billion devices, the move was inevitable. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://searchengineland.com/google-tests-ads-in-assistant-results-312062

Death of the keyword: What it is (and is not) for retail

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Are keywords dead, or slowly dying? Columnist Andy Taylor believes that’s up to Google as it controls keeping keyword negatives strumming. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://searchengineland.com/death-of-the-keyword-what-it-is-and-is-not-for-retail-312012