2020 presented unique challenges for the biggest selling season of the year. Here are the factors, and some creatives that stood out in the noise. The post Black Friday’s High Stakes Ad Environment in 2020 via @SusanEDub appeared first on Search Engine Journal. Search Engine Journal https://feedpress.me/link/13962/14125725/389450
A recently granted patent describes how Google may use queries to trigger structured information cards and how those queries can evolve over time. The post How Search Queries Trigger Structured Information Cards (Knowledge Panels) via @bill_slawski appeared first on Search Engine Journal. Search Engine Journal https://feedpress.me/link/13962/14125360/389002
Leveraging content to boost your lookalike audiences on Facebook can help you get maximum impact from minimum marketing efforts. The post How to Use Your Content Marketing to Seed Your Lookalike Audiences via @GaryLHenderson appeared first on Search Engine Journal. Search Engine Journal https://feedpress.me/link/13962/14125194/389132
A complete and well-optimized YouTube channel can do wonders for a brand’s success. Here are seven often-overlooked tactics that can make a big difference. The post 7 Musts for a Successful YouTube Channel via @brie_e_anderson appeared first on Search Engine Journal. Search Engine Journal https://feedpress.me/link/13962/14125096/388890
Ashley Berman Hale will be joining Loren Baker today to discuss the opportunities to grow your personal brand, your career and “giving back” in today’s episode of the Search Engine Journal show. The launch of United Search (https://www.unitedsearch.org/) – What is an SEO Speaker Accelerator? – How is United Search helping people in the SEO