Posted by rachelgooodmanmoore Reporting is central to our jobs as SEOs and helps us to communicate the value of our work to stakeholders and clients alike. Without good reporting, it can be a challenge to illustrate our success in search. We know how important it is — but it can also be painful and clunky.
If you’re still trying to figure out how to communicate your findings to developers to be more effective at getting your recommendations implemented? Well, how do development teams actually work? There is typically a product owner that documents features and functionality ask in the form of narratives called user stories. Over the course of the