We have not found content used in the Google Post has any impact on ranking so, focus on keywords you’re already ranking for to boost CTR.

Please visit Search Engine Land for the full article.

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://searchengineland.com/4-things-to-know-about-google-posts-in-the-3-pack-and-local-finder-322727